The body of work.

The brief

Editorial production for GQ — a full production mandate for a fashion shoot. The brief required holding the magazine's editorial standard across every operational layer, from pre-production logistics to on-set delivery.

The brief

Full production & logistics for the Lưu Đạn showrooms & pop-up stores during Paris Fashion Week. We also hosted what Lưu Đạn called the "Sheisty Asian Games" during its showroom days — a group of participants playing dice games and placing bets using freshly printed Lưu Đạn currency created for the event.

The brief

Three-way collaboration between Paris Saint-Germain, Jordan and Snipes. The brief required a video & photo production mandate that could capture three distinct brand identities simultaneously — sport, streetwear, and retail — and translate them into a single coherent activation visual.

The brief

A two-format event production: a showroom for the collection followed by a cocktail activation that tied the visual world to a physical moment. One coherent execution across both.

The brief

19-minute, single-shot live music video for Moha MMZ's album La Plage, capturing an intimate performance with friends in a dynamic take that blended cinematic techniques with raw musical energy.

The brief

Photo production for the Istanbul-born, Paris-present streetwear label. The brief required holding a high editorial standard while delivering a flexible asset bank that could travel across formats and territories.

The brief

Photo production and scenography for Natacha Ramsay-Lévi's collaboration with ECCO Kollektive. A two-brand brief — the spatial concept had to hold the designer's independent sensibility alongside ECCO's material craftsmanship. Set design and full photo production delivered under one roof.